Coming soon Population: 8.3M

Pop-up spaces in New York

The biggest pop-up market in the country. SoHo, Williamsburg, Flatiron, and the Meatpacking District anchor a massive short-term retail ecosystem.

Typical cost: $5K–$30K (30–90 days, 1,000–2,000 sq ft)
Corridors: 5 covered

New York corridors

SoHo

Flagship pop-up corridor, high foot traffic, premium positioning

The default pop-up destination in New York. Cast-iron architecture, cobblestone streets, and some of the highest foot traffic in the city. Brands from around the world debut here. Premium rents but unmatched visibility.

Avg rate: $100–$250/sq ft/yr
Best for: International brand debuts, fashion launches, high-visibility activations
Vacancy: Low — spaces fill fast, especially on Broadway, Spring, and Prince Streets

Williamsburg

Brooklyn's creative hub, younger demographic, DTC-heavy

Brooklyn's primary pop-up corridor. Bedford Avenue and surrounding streets host a mix of independent retail and brand activations. The crowd is young, trend-conscious, and digitally native. More affordable than Manhattan.

Avg rate: $60–$120/sq ft/yr
Best for: DTC brands, streetwear, wellness, food & beverage
Vacancy: Moderate — seasonal availability along Bedford, Graham, and Grand Street

Flatiron / NoMad

Mixed-use energy, tech-adjacent, strong weekday traffic

The Flatiron District combines office density with strong retail. Eataly and the Flatiron Building anchor the area. Good weekday traffic from nearby tech and media offices. Easier to secure space here than SoHo.

Avg rate: $80–$150/sq ft/yr
Best for: Tech-adjacent brands, B2B showcases, premium lifestyle, food & beverage
Vacancy: Moderate — Broadway and Fifth Avenue frontage available periodically

Meatpacking District

High-end positioning, nightlife-adjacent, Whitney Museum corridor

One of Manhattan's most curated neighborhoods. The Whitney Museum, Chelsea Market, and Google's NYC HQ drive a sophisticated crowd. Cobblestone streets and converted warehouses create a distinctive backdrop.

Avg rate: $90–$200/sq ft/yr
Best for: Luxury brands, art collaborations, fashion week activations, experiential
Vacancy: Low — limited retail frontage, high demand

Lower East Side

Gritty authenticity, indie retail, affordable for Manhattan

The LES retains its gritty, independent retail character. Rents are lower than SoHo or Flatiron, and the crowd values discovery. Orchard Street and surrounding blocks have a long history of small retail and street culture.

Avg rate: $50–$100/sq ft/yr
Best for: Streetwear, indie brands, concept tests, community-driven retail
Vacancy: Moderate to high — spaces available on Orchard, Ludlow, and Stanton Streets

Available spaces

New York is coming soon

We're expanding to New York. Submit a space to be among the first listed.

Other markets

Chicago

Live

Dedicated pop-up licensing, strong corridor vacancy, heavy foot traffic. The best city to launch a pop-up in the US.

Los Angeles

Coming soon

Spread-out corridors, strong brand activation culture, year-round weather. LA's pop-up scene is anchored by the Arts District, Abbot Kinney, and Melrose Avenue.

Austin

Coming soon

Festival-driven demand, growing creative retail scene. South by Southwest creates massive seasonal pop-up demand, and East Austin's creative corridor is growing year-round.

Miami

Coming soon

Seasonal surge, international brand interest, Wynwood and the Design District anchor a growing pop-up scene. Art Basel creates massive demand spikes in December.

Nashville

Coming soon

Music city boom, bachelorette tourism, growing retail scene. Broadway and surrounding neighborhoods are seeing increasing demand for short-term retail.

Denver

Coming soon

Growing market, outdoor culture, strong local economy. RiNo Art District and LoDo anchor a developing pop-up scene with lower competition than coastal cities.

Portland

Coming soon

Independent retail capital, maker culture, affordable entry. Portland's unique retail culture and lower costs make it ideal for creative brands testing physical retail.

Orlando

Coming soon

Theme park tourism, family-driven demand, year-round visitor economy. Beyond the parks, Winter Park and the Mills 50 district offer creative retail opportunities.

Seattle

Coming soon

Tech-driven economy, strong local spending, growing retail scene. Capitol Hill and Ballard anchor a market with higher spending power and lower retail competition than SF or NYC.